Thu, 6 October 2011
You thought it was podfaded? Season 3 Episode 01 is here to convince you otherwise. That's How We Roll is back with a vengeance. In this Episode Fred and Chris discuss what lead to the long hiatus, how they're planning to get back on track, and what they've been up to. They then dig into the main topic which is a discussion of Wizards of the Coast marketing, and brand strategy, for Dungeons and Dragons. Show Notes Lisa Stevens claims Pathfinder has surpassed D+D Pathfinder prepainted minis, aka Pathfinder Battles. Fred's interview on the Jennisodes. Chris mentions D+D worth $25 million? Best I could do was this fact. WotC acquired TSR and Five Rings Publishing Group for $25 million on April 10, 1997. Hocus Focus (A Dresden Files playset for Fiasco) |
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That's How We Roll Season 3: Fred Hicks (publisher) and Chris Hanrahan (retailer) talk about gaming, the hobby industry, marketing, customer service, retail, and more.
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